Reasons why marketers love link research

Making sure search engines pick up the keywords you want. Not all links are equal, as high-authority sites contribute more heavily in this regard. This means you should aim for more reputable mentions - but without snubbing any lesser sites that might link to you, as it all adds up. It's …

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Establish your position regarding hits

Technical SEO is the practice of ensuring that all potential pitfalls and opportunities involving the technology or structure of your website are being addressed. We care about the relationship between your website and the rest of the internet, particularly search engines and their crawlers. Ultimately, you have to weigh the …

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